These are the reasons for student users of online transportation services in the city of Semarang turning to Maxim. Experimental Student Experience, [S. l.], v. 4, n. 2, p. 614–620, 2023. DOI: 10.58330/ese.v1i7.246. Disponível em: https://jurnal.institutsunandoe.ac.id/index.php/ESE/article/view/246. Acesso em: 10 feb. 2026.