The Influence of Brand Image and Lifestyle on Purchase Decisions of Vespa Piagio Motorcycles in the City of Mataram: Pengaruh Brand Image Dan Gaya Hidup Terhadap Keputusan Pembelian Sepeda Motor Vespa Piaggio Di Kota Mataram. j-marks 2023, 1 (2), 39-47. https://doi.org/10.58330/jmarks.v2i1.146.